Catalog Search Results
Author
Language
English
Formats
Description
"The pioneering guide to the future of marketing, The New Rules of Marketing & PR, has been updated and revised to retain its place as the top marketing and public relations book available. Learn the latest tools and techniques to communicate with buyers directly and in real-time, raise online visibility, and increase sales. For professionals, entrepreneurs, business owners, and professors alike, this one-of-a-kind guide offers actionable strategies...
Author
Series
Publisher
For Dummies
Pub. Date
[2019]
Language
English
Description
"All eyes are on your message when you know how to market effectively on YouTube! But this highly valuable yet complex medium can be a bit intimidating. Fear not -- this book is written for you, the marketer. Whether you're part of a major marketing department or an entrepreneur who wears every hat, here's what you need to know to plan your YouTube marketing campaign, navigate the various advertising options, develop a content strategy to support...
Author
Series
Language
English
Formats
Description
Want to know the best way to get rid of some of that clutter laying around the house and make some cash? Or sell that beautiful jewelry you made recently? It might be time to take a quick trip to a market with more than 175 million buyers and start a global bidding war. eBay remains the easiest way to sell to hungry consumers worldwide and to uncover incredible bargains and unique items for yourself in the process. Marsha Collier, longtime eBay business...
7) The net
Language
English
Description
A computer expert's whole life is erased by a computer conspiracy.
Author
Language
English
Formats
Description
This book provides the reader two revolutionary and pragmatic frameworks to re-organize their marketing and sales teams to optimize their competitive advantage and customer experience in a digital first and omni-channel world. The two major problems faced by marketers today are the talent gaps and knowledge gaps within their organization to effectively make sense of and implement a cohesive strategy that maps back to business objectives and delivers...
10) The Internet
Series
Publisher
Greenhaven Press, a part of Gale, Cengage Learning
Pub. Date
[2016]
Language
English
Author
Publisher
International Society for Technology in Education
Pub. Date
[2021]
Language
English
Formats
Description
"More and more, people are waking up to the notion that the technology we hold in our hands each day is not a neutral tool that individual users control. The facade has been cracking for years amid accusations of election interference, with the public being introduced to the complexities of hacking, the concept of bot accounts, the larger threat of information warfare, and more. The rise in rhetoric around "fake news" has social media companies examining...
Author
Language
English
Description
As we enjoy the Internet's bounties, are we sacrificing our ability to read and think deeply? Carr describes how human thought has been shaped through the centuries by "tools of the mind"--from the alphabet to maps, to the printing press, the clock, and the computer--and interweaves recent discoveries in neuroscience. Now, he expands his argument into a compelling exploration of the Internet's intellectual and cultural consequences. Our brains, scientific...
Author
Language
English
Description
"Unique among computer networking texts, the Seventh Edition of the popular Computer Networking: A Top Down Approach builds on the author's long tradition of teaching this complex subject through a layered approach in a "top-down manner." The text works its way from the application layer down toward the physical layer, motivating students by exposing them to important concepts early in their study of networking. Focusing on the Internet and the fundamentally...
